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Book
Point Of Purchase
FREDERIC HOMS BORN
(Spain)

FREDERIC HOMS BORN

This Frederic Horns establishment is located in the Born neighborhood of Barcelona. The Born is a very active area of the city with narrow, maze-like backstreets and limited direct sunlight. The arched Catalan roof structure, complete with small metal beams, has been retained and painted black, along with the cast-iron pillars which frame the space. The original cement paving has been restored, freed from obstacles and decorated with graffiti of large-sized letters extending up to the wall area.
The space features a series of large, luminous letters. One of these letters is on reinforced wheels so it can be moved to the facade looking out onto the street. In addition to illuminating and organizing the interior space, the letters are highly visible from outside, appearing as though they had fallen from a luminous sign of large proportions.

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Magazine
Interior Digest
FREDERIC HOMS BORN STORE
(Russia)

CLOTHING STORE

The architect was to reconstruct a former trade shopping street located in a historic part of the city. With arc passages decorating the façades, an ultra-modern interior of the clothing shop is made as an intricate port joining two parallel streets. The inner space is arranged with giant letter supports made of steel, methacrylate and vynil, filled up with two fluorescent signs, graffiti.

Magazine
B-Guided #24
FREDERIC HOMS BORN STORE
(Spain)

THE FREDERIC HOMS OWN WEAR > BCN

Uno de los establecimientos de moda en Barcelona que, tanto por las colecciones como por el interiorismo, vale la pena visitar. Sólo para el hombre, ropa vanguardista, que busca no desentonar en ningún estilo personal pese a su carácter bien definido. Pensada para aportar nuevos valores a la imagen masculina y con el convencimiento de que el público a quien va dirigida la hará suya sin dificultad. También disponible su fragancia Own.

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Magazine
Proyecto Contract #11
FREDERIC HOMS BORN
(Spain)

EL PODER DE LA PALABRA

Allí donde en su día se levantaron los antiguos mercados medievales, entre callejuelas imprevisibles, estrechas y de difícil acceso para la luz del sol, se ubica en la actualidad una serie de comercios entre los que se encuentra la nueva tienda Frederic Homs. Un espacio amplio donde la intervención del arquitecto Xavier Claramunt se acompaña de una interesante propuesta gráfica, obra de Pep Valls. La tienda actúa como paso entre dos calles peatonales y apuesta por una gran potencia visual, a base de grandes letras luminosas que aportan identidad al local. Una vez en el interior, estas letras se encargan de establecer y ordenar el espacio destinado a la venta y comercialización. Continue reading →